HE’S A GO-TO GUY when other seed companies want something special, but when Frank Morton of Wild Garden Seed seeks inspiration, he listens to the plants. “The plants showed me what they could do,” Morton says, “and what we could do together.” From his start as a “salad guy” growing greens for restaurants, Morton watched as new traits surfaced, and evolved into a lettuce breeder. From there the plants (and his financially practical wife, Karen) nudged him to become a seed company that grows everything it sells.
He also publishes what is “famously the world’s latest seed catalog” to drop each year, but he’s making no excuses. While other companies are sending out theirs, the Mortons are harvesting the seed those companies ordered from Wild Garden. I’ve bought some gift certificates to share with you—and also gleaned a few of Morton’s plant lessons: about calendula, beneficial insects, and how home gardeners wanting to know just which lettuce to grow can set up their very own seed trial. [read more…]